Category Archives: Books

What made you the Gen Xer you are today?

Later this year, I’ll be co-authoring MARKET SMART: The Best in Age and Gender-Specific Design, pubished by HarperCollins. You can contribute work to be featured in the book. Visit marketsmartdesignbook.com.
I’ll be joining Dr. Daniel Acuff, President, Youth Marketing Systems Consulting; Dave Siegel, President, WonderGroup; and Jim Gilmartin, President, Coming of Age, Inc., who are each [...]